{"id":5215,"date":"2022-09-14T10:24:00","date_gmt":"2022-09-14T08:24:00","guid":{"rendered":"https:\/\/blog.ccc.eu\/cz\/?p=5215"},"modified":"2023-02-13T15:45:19","modified_gmt":"2023-02-13T14:45:19","slug":"top-7-trendu-z-fashion-week-2022","status":"publish","type":"post","link":"https:\/\/blog.ccc.eu\/cz\/top-7-trendu-z-fashion-week-2022\/","title":{"rendered":"Top 7 trend\u016f z\u00a0Fashion week 2022"},"content":{"rendered":"\n

New York, Lond\u00fdn, Mil\u00e1no a Pa\u0159\u00ed\u017e. \u010cty\u0159i sv\u011btov\u00e9 metropole, obl\u00edben\u00e9 dovolenkov\u00e9 destinace. A co je nejd\u016fle\u017eit\u011bj\u0161\u00ed, hlavn\u00ed Mekky t\u00fddnu m\u00f3dy nebo mezin\u00e1rodn\u011b \u201eFashion week.\u201c Jak v\u00edme, m\u00f3dn\u00ed trendy jsou na p\u0159ehl\u00eddk\u00e1ch posunuty o sez\u00f3nu nap\u0159ed. Proto, te\u010f je ten ide\u00e1ln\u00ed \u010das se inspirovat! P\u0159ipravit se na kousky, kter\u00e9 budeme na m\u011bstsk\u00fdch ulic\u00edch v\u00eddat b\u011bhem tohoto podzimu. V \u010dl\u00e1nku se dozv\u00edte n\u011bco o historii Fashion week a p\u0159edstav\u00edme v\u00e1m sedm trend\u016f, kter\u00e9 jsme vid\u011bli na nejv\u011bt\u0161\u00edch sv\u011btov\u00fdch molech roku 2022.<\/b><\/p>\n\n\n\n

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Historie a vznik Fashion week<\/em><\/strong><\/h2>\n\n\n\n

Fashion week, neboli \u2013 t\u00fdden m\u00f3dy<\/em><\/strong> \u2013 je jedna z nejv\u00fdznamn\u011bj\u0161\u00edch akc\u00ed prob\u00edhaj\u00edc\u00edch v m\u00f3dn\u00edm pr\u016fmyslu. Jak ji\u017e vypl\u00fdv\u00e1 z n\u00e1zvu, trv\u00e1 p\u0159ibli\u017en\u011b t\u00fdden a odehr\u00e1v\u00e1 se v hlavn\u00edch sv\u011btov\u00fdch m\u011bstech m\u00f3dy. Nejd\u0159\u00edve v New Yorku pak v Lond\u00fdn\u011b,  Mil\u00e1n\u011b a nakonec v Pa\u0159\u00ed\u017ei \u2013 <\/strong>ve \u201evelk\u00e9 \u010dty\u0159ce\u201c<\/em> (Big Four).<\/p>\n\n\n\n

Nejv\u00fdznamn\u011bj\u0161\u00ed a nejslavn\u011bj\u0161\u00ed m\u00f3dn\u00ed domy, zna\u010dky a n\u00e1vrh\u00e1\u0159i prezentuj\u00ed svoje nejnov\u011bj\u0161\u00ed m\u00f3dn\u00ed kolekce na nadch\u00e1zej\u00edc\u00ed sez\u00f3nu.<\/strong> P\u0159\u00edtomna jsou samoz\u0159ejm\u011b tak\u00e9 m\u00e9dia, ve\u0159ejn\u011b zn\u00e1m\u00e9 a slavn\u00e9 osobnosti i z ne (m\u00f3dn\u00edho) byznysu.<\/p>\n\n\n\n

V Pa\u0159\u00ed\u017ei…<\/strong><\/h3>\n\n\n\n

to v\u0161echno za\u010dalo. Ji\u017e na za\u010d\u00e1tku 20. stolet\u00ed<\/strong> byla Pa\u0159\u00ed\u017e d\u016fle\u017eit\u00fdm st\u0159ediskem, a to nejen um\u011bleck\u00e9 sc\u00e9ny. Ka\u017ed\u00e9mu Evropanovi bylo zn\u00e1mo, \u017ee pr\u00e1v\u011b v Pa\u0159\u00ed\u017ei se\u017eene nejnov\u011bj\u0161\u00ed luxusn\u00ed l\u00e1tky, parf\u00e9my a na ulic\u00edch a v butic\u00edch uvid\u00ed nov\u00e9 trendy.<\/p>\n\n\n\n

Obchodn\u00edci s m\u00f3dou si naj\u00edmali \u017eeny, aby na v\u00fdznamn\u00fdch spole\u010densk\u00fdch ud\u00e1lostech p\u0159edv\u00e1d\u011bly jejich nejnov\u011bj\u0161\u00ed m\u00f3dn\u00ed v\u00fdtvory. Nap\u0159\u00edklad v pa\u0159\u00ed\u017esk\u00fdch sal\u00f3nech a na dostiz\u00edch.<\/em><\/p>\n\n\n\n

Zaj\u00edmavost\u00ed je, \u017ee dostihy jsou dnes pova\u017eov\u00e1ny za \u201ehigh society\u201c<\/em> ud\u00e1lost pr\u00e1v\u011b d\u00edky m\u00f3dn\u00edmu vlivu, kter\u00e9 zaznamenaly ve sv\u00fdch rann\u00edch za\u010d\u00e1tc\u00edch. \u010casem se tyto spole\u010densk\u00e9 ud\u00e1losti staly tak popul\u00e1rn\u00edmi, \u017ee lid\u00e9 za\u010dali platit za samostatnou m\u00f3dn\u00ed show.<\/strong><\/p>\n\n\n\n

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P\u0159es New York<\/strong><\/h3>\n\n\n\n

S p\u0159\u00edchodem 2. sv\u011btov\u00e9 v\u00e1lky a okupac\u00ed Francie byl znemo\u017en\u011bn dovoz m\u00f3dn\u00edho zbo\u017e\u00ed. Tehdy z\u00e1va\u017en\u00fd probl\u00e9m, dnes to m\u016f\u017eeme vn\u00edmat jako rychlej\u0161\u00ed rozvoj a n\u00e1stup americk\u00e9 m\u00f3dy a jej\u00edch trend\u016f.<\/strong><\/p>\n\n\n\n

Americk\u00e1 m\u00f3dn\u00ed publicistka<\/em> Eleanor Lambert dostala n\u00e1pad. Vystudovala v\u00fdtvarn\u00e9 um\u011bn\u00ed, ale zaj\u00edmala se i o velmi rychle rozv\u00edjej\u00edc\u00ed oblast reklamy. Pomohla zalo\u017eit MoMA <\/strong>(muzeum modern\u00edho um\u011bn\u00ed na Manhattanu) a v 40. letech minul\u00e9ho stolet\u00ed vedla uskupen\u00ed sna\u017e\u00edc\u00ed se o spojen\u00ed rozt\u0159\u00ed\u0161t\u011bn\u00fdch americk\u00fdch m\u00f3dn\u00edch akc\u00ed do jednoho t\u00fddne (u\u017e se n\u00e1m to za\u010d\u00edn\u00e1 r\u00fdsovat \u017ee?) Akce byla tehdy zn\u00e1m\u00e1 jako Press Week<\/strong>. \u0160lo o st\u0159et m\u00e9di\u00ed a n\u00e1vrh\u00e1\u0159sk\u00fdch dom\u016f, prezentuj\u00edc\u00edch svoje m\u00f3dn\u00ed v\u00fdtvory na jednom m\u00edst\u011b. Mo\u017en\u00e1 v\u00e1s ale p\u0159ekvap\u00ed, \u017ee term\u00edn \u201eFashion week\u201c nakonec jako prvn\u00ed nep\u0159ipadl m\u011bstu New York, ale…<\/p>\n\n\n\n

Lond\u00fdn<\/strong><\/h3>\n\n\n\n

byl ofici\u00e1ln\u011b prvn\u00ed, kter\u00fd pou\u017eil pojem \u201cFashion week\u201d jako ozna\u010den\u00ed t\u00fddne m\u00f3dy. O n\u011bkolik des\u00edtek let pozd\u011bji se to v\u0161ak uchytilo i v New Yorku. N\u00e1sledovala Pa\u0159\u00ed\u017e a jako posledn\u00ed z\u016fstalo…<\/p>\n\n\n\n

Mil\u00e1no?<\/strong><\/h3>\n\n\n\n

Zaj\u00edmavost\u00ed je, \u017ee Mil\u00e1no je jedin\u00e9 m\u011bsto, kter\u00e9 je sou\u010d\u00e1st\u00ed slavn\u00e9 m\u00f3dn\u00ed \u010dty\u0159ky<\/strong> a nen\u00ed <\/em>hlavn\u00edm m\u011bstem. To, \u017ee Mil\u00e1no je Mekka m\u00f3dy je ale jasn\u00e9. Dnes mil\u00e1nsk\u00fd t\u00fdden m\u00f3dy \u010d\u00e1ste\u010dn\u011b organizuje Camera Nazionale della Moda Italiana <\/em>(N\u00e1rodn\u00ed komora italsk\u00e9 m\u00f3dy). Neziskov\u00e9 sdru\u017een\u00ed, kter\u00e9 se zaob\u00edr\u00e1 discipl\u00ednou, koordinac\u00ed a podporou rozvoje italsk\u00e9 m\u00f3dy. Je zodpov\u011bdn\u00e9 za po\u0159\u00e1d\u00e1n\u00ed m\u00f3dn\u00edch akc\u00ed a p\u0159ehl\u00eddek v Mil\u00e1n\u011b. Ale my se te\u010f vr\u00e1t\u00edme…<\/p>\n\n\n\n

Zp\u011bt do\u00a0Pa\u0159\u00ed\u017ee<\/strong><\/h3>\n\n\n\n

Pa\u0159\u00ed\u017e je rodi\u0161t\u011b Haute Couture<\/em> \u2013\u00a0\u201evysok\u00e9 m\u00f3dy.\u201c Krom\u011b dvou sez\u00f3n m\u00e1 nav\u00edc dal\u0161\u00ed dv\u011b specifick\u00e9 m\u00f3dn\u00ed ud\u00e1losti \u2013 zm\u00edn\u011bn\u00fd Haute Couture & Ready-to-wear <\/em>oble\u010den\u00ed. Krom\u011b toho se za\u010dali odd\u011blovat i p\u00e1nsk\u00e9 m\u00f3dn\u00ed p\u0159ehl\u00eddky. Podobn\u011b jako newyorsk\u00fd Fashion week, i ten pa\u0159\u00ed\u017esk\u00fd organizuje sp\u00ed\u0161e skupina jednotlivc\u016f ne\u017e jedna organizace.<\/p>\n\n\n\n

Haute Couture<\/strong> je na m\u00edru a mnohdy (dnes ji\u017e d\u0159\u00edve \u010d\u00e1ste\u010dn\u011b) ru\u010dn\u011b \u0161it\u00e1 luxusn\u00ed m\u00f3da. High fashion \u2013 \u201evysok\u00e1 m\u00f3da.\u201c Ready-to-wear,<\/strong> zkr\u00e1cen\u011b RTW<\/em>, je v kontrastu s Haute Couture. Na rozd\u00edl od n\u00ed nejde o jeden jedine\u010dn\u00fd kus od\u011bvu \u0161it\u00fd na m\u00edru, ale v\u00edce kus\u016f ve standardizovan\u00fdch velikostech.<\/p>\n\n\n\n

Jak vznikli dv\u011b sez\u00f3ny Fashion week?<\/strong><\/h3>\n\n\n\n

V 60. letech minul\u00e9ho stolet\u00ed<\/strong> se postupn\u011b opou\u0161t\u011blo od kupov\u00e1n\u00ed Haute Couture<\/em> a popt\u00e1vka po n\u00ed klesala. St\u00e1le bohat\u0161\u00ed mlad\u0161\u00ed generace a nastupuj\u00edc\u00ed kupn\u00ed s\u00edla m\u011bla sp\u00ed\u0161e z\u00e1jem o Ready-to-wear<\/em> kousky. Jak v\u00edme, na\u0161e evropsk\u00e9 podnebn\u00e9 obdob\u00ed je specifick\u00e9 a tak\u00e9 prom\u011bnliv\u011b kr\u00e1sn\u00e9 d\u00edky st\u0159\u00eddaj\u00edc\u00edm se \u010dty\u0159em ro\u010dn\u00edm obdob\u00edm.<\/p>\n\n\n\n

Proto bylo z praktick\u00fdch d\u016fvod\u016f rozumn\u00e9 Fashion week rozd\u011blit na dv\u011b sez\u00f3ny<\/strong> \u2013 Jar\/L\u00e9to & Podzim\/Zima.<\/em> Jednodu\u0161e, v t\u011bchto dvou sez\u00f3n\u00e1ch nos\u00edme odli\u0161n\u00e9 oble\u010den\u00ed a vznikaj\u00ed jin\u00e9 trendy.<\/p>\n\n\n\n

Pokud jste se dostali a\u017e sem, gratulujeme! A rovnou se vrhneme na nejnov\u011bj\u0161\u00ed trendy 2022 z p\u0159ehl\u00eddek \u201eBig Four,\u201c<\/strong> kter\u00e9 mo\u017en\u00e1 zanedlouho uvid\u00edme i v na\u0161ich ulic\u00edch.<\/p>\n\n\n\n

Nazp\u011bt do roku 2000<\/strong><\/h2>\n\n\n\n

O tomto m\u00f3dn\u00edm trendu jsme u\u017e psali. Souvis\u00ed s  Y2K a jin\u00fdmi trendy, kter\u00e9 m\u016f\u017eeme vid\u011bt na soci\u00e1ln\u00ed s\u00edti TikTok.<\/strong><\/a> <\/strong>Tak\u00e9 nem\u016f\u017eete uv\u011b\u0159it, \u017ee l\u00e9ta 2000 a trendy s nimi spojen\u00e9 jsou star\u00e9 ji\u017e v\u00edce ne\u017e 20 let!? Mo\u017en\u00e1 i vy m\u00e1te je\u0161t\u011b v \u010derstv\u00e9 pam\u011bti ultra n\u00edzk\u00fd pas sukn\u00ed a rifl\u00ed, ze kter\u00fdch vykukuju tanga. \u201eNanosukn\u011b\u201c p\u0159ipom\u00ednaj\u00edc\u00ed sp\u00ed\u0161 \u0161ir\u0161\u00ed opasek nebo obl\u00edben\u00fd denim. <\/strong>Estetika minul\u00e9 dek\u00e1dy je zp\u011bt, jak jsme mohli vid\u011bt na p\u0159ehl\u00eddkov\u00fdch molech.<\/strong><\/p>\n\n\n\n

<\/p>\n\n\n\n

Schoolgirl<\/strong><\/h2>\n\n\n\n

Neboli, \u0161kola\u010dka.<\/strong> S podzimem se krom\u011b m\u011bn\u00edc\u00edho se po\u010das\u00ed, barv\u00edc\u00edch se list\u016f a koncem l\u00e9ta spojuje i n\u00e1vrat do \u0161koly. A\u0165 u\u017e se vrac\u00edte do \u0161koln\u00edch lavic, za\u010d\u00edn\u00e1te nov\u00fd semestr na univerzit\u011b nebo jste ze \u0161koly d\u00e1vno venku, kousky \u00e0 la \u0161kola\u010dka<\/em>, se definitivn\u011b m\u016f\u017eete inspirovat.<\/p>\n\n\n\n

Sbohem jsme dali nedbal\u00e9mu m\u011bstsk\u00e9mu stylu, \u0161kola\u010dka 2.0 nos\u00ed klasickou b\u00edlou ko\u0161ili, kvalitn\u00ed sako v tmav\u00fdch barv\u00e1ch a dlouh\u00e9 kalhoty.<\/strong><\/p>\n\n\n\n

Pop-art barvy, platformy & color blocking<\/strong><\/h2>\n\n\n\n

Prim\u00e1rn\u011b barvy, \u010derven\u00e1, modr\u00e1, zlat\u00e1<\/strong>. Popul\u00e1rn\u00ed jsou d\u00e1msk\u00e9 kost\u00fdmky v monochromatick\u00fdch a v\u00fdrazn\u00fdch odst\u00ednech<\/strong> (i v\u00e1m se vyno\u0159ila asociace z filmu Blb\u00ed a blb\u011bj\u0161\u00ed?).<\/em><\/p>\n\n\n\n

V t\u00e9to barv\u011b m\u016f\u017eete tak\u00e9 kr\u00e1\u010det na vysok\u00e9 a\u017e nejvy\u0161\u0161\u00ed noze \u2013 nos\u00ed se milovan\u00e9-nen\u00e1vid\u011bn\u00e9 platformy.<\/strong> \u010cernou klasiku ale nechte doma a dejte prostor cel\u00e9mu spektru barev. Boty na platform\u011b jsou dob\u0159e kombinovateln\u00e9 s oby\u010dejn\u00fdmi d\u017e\u00edny nebo sukni. Hod\u00ed se ale i k \u0161at\u016fm v kontrastn\u00ed barv\u011b, \u010d\u00edm\u017e se dost\u00e1v\u00e1me k dal\u0161\u00edmu trendu…<\/p>\n\n\n\n

Color blocking<\/strong> znamen\u00e1 pou\u017eit\u00ed dvou nebo v\u00edce v\u00fdrazn\u00fdch barev\/blok\u016f bu\u010f na jednom kousku oble\u010den\u00ed, ale i dvou kousc\u00edch outfitu zvl\u00e1\u0161\u0165. Jedn\u00e1 se v\u011bt\u0161inou o  kombinaci navz\u00e1jem kontrastn\u00edch barev, <\/strong>kter\u00e9 vzbuzuj\u00ed \u201ewow\u201c efekt. Tuto sez\u00f3nu je color blocking hrd\u011b zp\u011bt. M\u00edchaj\u00ed se tepl\u00e9 odst\u00edny oran\u017eov\u00e9 a r\u016f\u017eov\u00e9, ale i chladn\u00e9, zelen\u00e9 a modr\u00e9.<\/strong> Duo color blocking \u2013 pou\u017eit\u00ed dvou barev je jednozna\u010dn\u011b nejobl\u00edben\u011bj\u0161\u00ed a vede. P\u0159id\u00e1n\u00edm t\u0159et\u00ed, dokonce \u010dtvrt\u00e9 barvy dod\u00e1te cel\u00e9 estetice outfitu zaj\u00edmav\u00fd prvek nav\u00edc.<\/p>\n\n\n\n

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Nov\u00e1 \u010dern\u00e1 na tuto sez\u00f3nu? Zelen\u00e1!<\/strong><\/h3>\n\n\n\n

Z Instagramu p\u0159\u00edmou \u010darou na mola Fashion week. Limetkov\u00e1, smaragdov\u00e1 a zelen\u00e1 jako tr\u00e1va,<\/strong> tento rok jsme j\u00ed mohli vid\u011bt v\u0161ude. Od bikin, obt\u00e1hnut\u00fdch \u0161at\u016f se \u0161pagetov\u00fdmi ram\u00ednky a\u017e po dopl\u0148ky, kabelky.<\/p>\n\n\n\n

Euphoria High<\/strong><\/h2>\n\n\n\n

Pop kultura ovliv\u0148uje tak\u00e9 sv\u011bt m\u00f3dy. Nebo i naopak? Seri\u00e1l Euphoria<\/strong> se krom\u011b esteticky kr\u00e1sn\u00fdch kinematografick\u00fdch sc\u00e9n do na\u0161ich srdc\u00ed a mysl\u00ed jednozna\u010dn\u011b zapsal i svoj\u00ed fashion game a kost\u00fdmov\u00fdm designem.<\/p>\n\n\n\n

Inspirovat se m\u016f\u017eeme u\u017e zm\u00edn\u011bn\u00fdm n\u00e1vratem do roku 2000 & Y2K. <\/strong>Trendem v proveden\u00ed Faye (Chloe Cherry), vizu\u00e1ln\u00edm p\u0159erodem na Dominatrix<\/strong> Kat (Barbie Ferreira) aj unik\u00e1tn\u00edm stylem Jules<\/strong> (Hunter Schafer). Anebo sv\u00e9r\u00e1zn\u00fdm pojet\u00edm \u0161kolsk\u00e9 uniformy<\/strong> Maddy (Alexa Demie) a Cassie (Sydney Sweeney)?<\/p>\n\n\n\n

Workin‘ 9 to 5<\/strong><\/h2>\n\n\n\n

V \u010de\u0161tin\u011b \u2013 pr\u00e1ce od 9 do 5<\/em> \u2013 nejb\u011b\u017en\u011bj\u0161\u00ed koncept pracovn\u00ed doby sou\u010dasnosti, mo\u017en\u00e1 dob\u0159e zn\u00e1m\u00fd i v\u00e1m. I kdy\u017e se m\u016f\u017ee zd\u00e1t, \u017ee m\u00f3da se neust\u00e1le opakuje a to\u010d\u00ed jednu \u010di dv\u011b dek\u00e1dy zp\u011bt, na ka\u017ed\u00e9m Fashion weeku m\u016f\u017eeme objevit zcela nov\u00fd trend. Na tom nejaktu\u00e1ln\u011bj\u0161\u00edm Podzim\/Zima 2022 to byl pr\u00e1v\u011b outfit modern\u00ed pracuj\u00edc\u00ed \u017eeny.<\/strong><\/p>\n\n\n\n

A jak takov\u00fd outfit vypad\u00e1? <\/strong>Klasick\u00e1 a elegantn\u00ed silueta. Dlouh\u00fd kab\u00e1t v siv\u00e9, b\u00e9\u017eov\u00e9, nude nebo chcete-li, camel barv\u011b, klidn\u011b oversized, p\u0159ipom\u00ednaj\u00edc\u00ed kab\u00e1t va\u0161eho d\u011bde\u010dka p\u0159ed dvaceti lety. K tomu suk\u0148ov\u00fd kost\u00fdm. Jednodu\u0161e, v\u0161echno kousky, kter\u00e9 byste si obl\u00e9kli do kancel\u00e1\u0159e. Zn\u00e1sobeno o n\u011bjak\u00fd ten styl a \u0161mrnc z velkom\u011bsta nav\u00edc.<\/p>\n\n\n\n

Addams Family<\/strong><\/h2>\n\n\n\n

Na m\u00f3dn\u00edch p\u0159ehl\u00eddk\u00e1ch jsme vid\u011bli kousky, kter\u00e9 bychom z\u0159ejm\u011b mohli naj\u00edt i v \u0161atn\u00edku Morticie Addams. Tak\u00e9 jej\u00ed dcery Wednesday \u010di z\u00e1ke\u0159n\u00e9 b\u00fdval\u00e9 man\u017eelky str\u00fdce Festera, Debbie.<\/p>\n\n\n\n

\u010cern\u00e9 r\u00f3by, \u010derno-\u010dern\u00e9 outfity<\/strong> a sn\u011bhob\u00edl\u00e9 ko\u0161ile. \u017densk\u00e9 elegantn\u00ed kost\u00fdmy i kab\u00e1ty.<\/p>\n\n\n\n

Tak co, inspirujete se?<\/em><\/p>\n","protected":false},"excerpt":{"rendered":"

New York, Lond\u00fdn, Mil\u00e1no a Pa\u0159\u00ed\u017e. \u010cty\u0159i sv\u011btov\u00e9 metropole, obl\u00edben\u00e9 dovolenkov\u00e9 destinace. A co je nejd\u016fle\u017eit\u011bj\u0161\u00ed, hlavn\u00ed Mekky t\u00fddnu m\u00f3dy nebo mezin\u00e1rodn\u011b \u201eFashion week.\u201c Jak v\u00edme, m\u00f3dn\u00ed trendy jsou na p\u0159ehl\u00eddk\u00e1ch posunuty o sez\u00f3nu nap\u0159ed. Proto, te\u010f je ten ide\u00e1ln\u00ed \u010das se inspirovat! P\u0159ipravit se na kousky, kter\u00e9 budeme na m\u011bstsk\u00fdch ulic\u00edch v\u00eddat b\u011bhem tohoto […]<\/p>\n","protected":false},"author":12,"featured_media":5217,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[6],"tags":[538,750,9],"class_list":["post-5215","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-trendy","tag-fashion-week","tag-moda-2","tag-trendy"],"acf":[],"yoast_head":"\nTop 7 trend\u016f z\u00a0Fashion week 2022 - blog.ccc.eu\/cz<\/title>\n<meta name=\"description\" content=\"New York, Lond\u00fdn, Mil\u00e1no a Pa\u0159\u00ed\u017e. 4 Mekky m\u00f3dy a centra Fashion week \u2013 t\u00fddnu m\u00f3dy. Jak vznikly? 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